About Us

IT'S in the BAG Boutique
Pretty Outside. Powerful Inside.

Hello and welcome to IT'S in the BAG Boutique!

At It's in the Bag Boutique, our primary focus is empowerment. As a retired school teacher turned businesswoman, I recognize the critical importance of promoting personal and child protection. Regrettably, in today's world, there exist individuals who pose a threat to our well-being and that of our families. Women lead dynamic lives filled with work, classes, errands, and fitness commitments, among other responsibilities. A firearm or weapon of choice can serve as an equalizer, providing women with a sense of empowerment and security.

As a woman, I strongly believe in the fundamental importance of granting women the choice to assume responsibility for their own safety and security, should they desire to do so.

We offer women a secure and reliable solution for storing their firearm or weapon of choice. Our handbags are thoughtfully designed with a separate concealed compartment that provides instant accessibility. We understand that not everyone may be comfortable carrying a firearm, so this dedicated pocket can also be utilized to carry alternative safety items such as pepper spray, a taser, an electronic whistle, or any other personal protection device that makes you feel safe and protected. Rest assured, our priority is to provide you with a safe and discreet option for carrying your chosen means of self-defense.

Carry with confidence because you value your own well-being. Experience the joy of shopping at It's in the Bag Boutique today!

Diana West